The focus of this paper would be on Gonzo - and his cannonball business in which a suggestion would be given to Gonzo concerning the Gonzo'sup front cost, how much he makes per show and profit and loss at the end of the year. Entire calculation will be done on excel sheet along with the explanation.
Discussion
Expenses input in Excel
Expenses for Gonzo has been divided into three categories i.e. fixed cost, variable cost and upfront cost. The following has been input in excel.
Upfront Cost
Upfront costs are also termed as fixed cost since it is a cost that is required in initial start up. This cost comprises of startup cost or any monthly cost incurred for generating revenue. In order words this cost includes initial investments and necessary expenses needed for production.
Variable cost
Variable cost are those cost that fluctuate according to the output of the company such labor cost, material overheads i.e. direct material costs or direct labor costs. This cost depends on production units or volume.
Expenses List
Variable Cost
Gonzo Bath Expense
$75
per show
Cannon shot cost
$100
per show
Repairing cost for Flying Suit
$25
per show
Advertizing Expense
$250
per show
Medics expense
$200
per show
Assistant cost
$400
per show
Total Variable cost
$1,050
Total Up-front cost
Babies expenses
$5,000
Accountants Salaries
$200
Insurance expense
$1,000
Flying suit cost
$200
Assistant costumes cost
$400
Total Up-front cost
$6,800
Per shoot profit
Gonzo is not making any profit on per shoot since fixed costs are much higher.
Income Statement
Revenue
$1,500
Variable cost
$1,050
Cost of Goods Sold
$450
Fixed Expenses
$6,800
Net income
($6,350)
Break Even Analysis
Breakeven analysis is a tool used for determining a point where sales exactly cover-up its expenses. At this point company does not earn any profit or loss (Motilal Banarsidass, 2012).
In case of Gonzo, they need to perform at least 15 shows in order to cover up their expenses. The following is the calculation that has also been performed in excel.
Formula for Breakeven: Fixed Cost / (selling price - Variable Cost)
Break even Analysis
Fixed cost
$6,800
Variable Cost
$1,050
Selling cost
$1,500
Break-Even
15 units
If Gonzo wants to make the $3,000 he needs for this grand vacation, then he would need 22 shows.