The Role of Strategic Supply Chain Management in Wine Retail

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ACKNOWLEDGEMENT

I would like to take this chance for thanking my research facilitator, friends & family for support they provided & their belief in me as well as guidance they provided without which I would have never been able to do this research (Anita, 2001,, 67).



DECLARATION

I, (Your name), would like to declare that all contents included in this thesis/dissertation stand for my individual work without any aid, & this thesis/dissertation has not been submitted for any examination at academic as well as professional level previously. It is also representing my very own views & not essentially which are associated with university (Anita, 2001,, 67).

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ABSTRACT

The research study measures the level of well organized supply chain that can be of assistance to the retail business particularly wine businesses that can control the risk that is present in the particular industry. The research study has taken into account the supply chain process in the wine retail sector. The research study has not only analyzed the supply chain process in general but there is also a comparison of the United States and the Nigerian wine retail industry. The Tee Sky Com that is considered to be one of the major independent wine supplier and retailing firm in Nigerian industry has also been analyzed in order to check the supply chain process of the organization. As information system continues to increase in use and importance in the supply chain processes, the IS alignment with supply chain practices and strategies becomes very critical. Literature in this area is still emerging. In order to measure the level of organized supply chain in a retail business, the research study has firstly outlined the supply chain management of the general organizations. By analyzing the supply chain management of such organizations, the research study would be able to explore the supply chain process of the well organized supply chain. The research study also aims at analyzing the retail industry so that the supply chain process adopted by the organizations in this industry can be compared. This research thus attempts to make a significant contribution to the literature on supply chain management. The retailing is one of the fastest growing businesses of the world that aims at providing the customers with goods at relatively lower prices having high quality that enhance the level of customers satisfaction. It has been observed that the sustainable levels of competitive advantage can be achieved by the companies integrating a deep perceptive of the client's demands (Anita, 2001,, 67).

TABLE OF CONTENTS

ACKNOWLEDGEMENTII

DECLARATIONIII

ABSTRACTIV

CHAPTER 1: INTRODUCTION1

Background of the Study1

Aims and Objectives1

Problem Statement2

Significance of the Study2

Rationale of the Study3

Research Question4

CHAPTER 2: LITERATURE REVIEW5

Retailing5

Importance of Brands6

Current development in Wine Retail Industry8

SCM Strategies11

Lean Supply Chain12

Agile Supply Chain13

Hybrid Supply Chain13

Supply Chain Management Practices14

Strategic Supplier Partnership14

Customer Relationship15

Information Technology Utilization17

Supply Chain Management Performance18

Supply Chain Integration18

Global Food Systems19

Structure of the Conventional Food Retailing Sector21

Supply Chain Management in Wine Retail22

Local and Shortened Food Supply Chains22

Benefits of SCM23

Collaborative Planning Forecasting and Replenishment (CPFR)24

Benefits of CPFR25

Vendor Managed ...