I would first like to express my gratitude for my research supervisor, colleagues, peers and family whose immense and constant support has been a source of continuous guidance and inspiration.
DECLARATION
I [type your full first names & surname here], declare that the following dissertation/thesis and its entire content has been an individual, unaided effort and has not been submitted or published before. Furthermore, it reflects my opinion and take on the topic and is does not represent the opinion of the University.
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ABSTRACT
This report presents the analysis of BP oil spill in 2010 on the stake holders. The method used for research is secondary. The researcher did a thorough analysis on the crises. The background and the affects of the oil spill are discussed in detail. The company ethical duties, before and after the crises have also been highlighted in this research.
Contents
ACKNOWLEDGEMENTII
DECLARATIONIII
ABSTRACTIV
INTRODUCTION1
Background1
Rationale1
Significance1
Research question1
Key words2
Reliability and validity2
Ethical consideration3
Generalizability4
LITERATURE REVIEW5
Introduction5
Ethics Standards by the Company5
Recent British Petroleum Disaster6
Corporate Social Responsibility7
Ethical Image of BP7
Company's Ethical Rating8
Impact of environmental disaster on BP Ethical rating9
Ethical duties owed by the company before the tragedy9
Ethical duties owed by the company after the tragedy10
Best Practices & Impact on Business11
The Oil Spill Clean Up Process11
Booms11
Skimmers12
Sorbents12
Cleaning Up Oil Spills in Challenging Environments15
Business Considerations Associated with Oil Spills15
Crisis Management & Communication16
Planning16
The Financial Ramifications of an Oil Spill18
METHODOLOGY19
Search Technique20
Literature Search21
Inclusion and exclusion criteria22
Search terms - key terms22
Additional Online searches23
Management23
Search rationale23
Critical Appraisal tool23
Appraisal limitations23
DISCUSSION25
Legislation Related to Oil Spills25
Stakeholders and effect of the Oil Spill disaster on them26
Impact on stake holders and company shares27
Impact of BP crisis on institutional portfolios27
Risk Analysis30
Summary33
Company decisions35
CONCLUSION37
REFERENCES39
INTRODUCTION
Background
In April 2010, British Petroleum suffered a major oil spill in the Gulf region. With the help of this report, the affects of the oil spill are discussed in detail.
Rationale
An in-depth investigation into the effect The BP Oil crisis had upon the trust and commitment of BP stakeholder in the brand and whether it any effect upon sales, share prices etc. I will be working on this topic as I found the studies of consumer behavior and relationship marketing interesting in my years of academic study and am interested to discover whether such a negative situation has any lasting effects upon stakeholders commitment and trust or not.
Significance
This research is very important as it will highlight the affects of BP oil spill on stake holders and their commitment.
Research question
To investigate whether the BP oil crisis had any impact upon its stakeholders trust both short and long term
To investigate whether the BP oil crisis had any impact upon its commitment both short and long term
Key words
Bp oil spill, Trust, Stake holders etc
Reliability and validity
In evaluating the studies, several methodological problems arise. Perhaps most important are reliability and validity. Reliability assessment is an essential component of behavioural research and can be easily incorporated into the direct observation to determine the optimum levels of performance. However, only 48% of the studies (except for assessment using computed) reported reliability measures on the assessment of ...