Technology Strategy for Managers and Entrepreneurs

Technology Strategy for Managers and Entrepreneurs

Chapters 9: Trade Secrets, Trademarks, and Copyrights

When Does Secrecy Work?

When a new product or service is complex. When the process of creating a new product or service is poorly understood. When there are limited numbers of people capable of understanding the information that is being kept secret.

Trade Secrets

Trade secrecy is a special case of all efforts to keep a new product or service secret.

Trade secrecy laws provide for legal remedies if someone benefits from one's trade secret without one's consent.

Conditions to Have a Trade Secret

The information must ...