SWOT ANALYSIS

SWOT Analysis of Wal Mart

SWOT Analysis of Wal Mart

Introduction

Wal-Mart is an American company that is engaged in retail sales, its founders were Sam and James L. Walton, starting with its first store in 1962, in the city of Rogers, Arkansas (Marquard, 2010).

Relevant information about business

As, Wal-Mart is growing in new markets it has not taken off of its organizational culture. When a customer walks into any Wal-Mart, in one of the nine countries where it operates, you can be sure that you get low prices and enjoy a genuine customer service. Their culture is based on the customer feel ...