STEEPLE ANALYSIS

Steeple Analysis of the UK Motor Car Market

Steeple Analysis of the UK Motor Car Market

Introduction

Global automotive industry is growing worldwide, and about 2.5% per year, due to increasing motorization in developing economies. In industrialized countries, such as the United Kingdom, the increase was less or non-existent. Since the restrictions on the proximity of markets and local content imposed by the governments of many developing countries, who want to contribute to the creation of local cars, the vast majority of production capacity in the last nine six years to support this growth of the BRIC countries and the EU in Eastern Europe. Lower labor costs in emerging market countries have contributed to changes in automobile production in the east, but so far have focused mainly on supply base and to a lesser extent, car assembly areas for vehicles. Before the current recession, the industry faces challenges in a higher total capacity, the marginal return to unsustainable pressure and inconsistent for many players, and will increase to reduce emissions, especially CO2 (Shelp, Ehrbar, 2006).

The answer to this industry in Japan and Europe has invested heavily in the productivity of a modular, flexible manufacturing technology and highly skilled workshop, and new technologies to significantly reduce HC, NOX and particulates, especially in recent times, the CO2 emissions (Westhuyzen, 1998). On developed a highly integrated industry unprecedented value and accessibility to consumer's worldwide efficient logistics, scale, global trade, integration capabilities, and advanced systems. Technological advances have seen significant improvements in vehicle safety, environmental impact, fuel economy, performance and comfort and versatility, while the possibility of wider models (Sadler, 2003).Background

Automotive industry is a broad and critical for British economy. Is responsible for nearly half a million jobs, and export the finished products manufactured by the value of £ 8.9 billion a year, or one eighth the value of manufacturing exports to the United Kingdom. In addition, the aerospace industry, this provides the essential basis for technology and competitive production and manufacturing industry in the UK. This sector also provides planning services globally competitive construction equipment and vehicle manufacturers (Markovich, 1997, 48-53).

This sector has developed a highly integrated industry unprecedented value and accessibility to consumers' worldwide with logistics efficiency, scale, global trade, integration capabilities, and advanced systems. Technological advances have seen significant improvements in vehicle safety, environmental impact, fuel economy, performance and comfort and versatility, while the possibility of a broader model (James, 2012, p. 64-67).

The automotive industry in Britain has changed in recent decades, the region's turbulent relationships and reputation for quality and productivity of the person is quite competitive. Independent studies put the external validity of UK cars built on top of a table, and labor relations and productivity are among the best in the world. Before the impact of the global financial crisis, the industry was profitable and self-sustainable in Europe and the United Kingdom. Management practices and modern technology have changed the environment, workshop and technology products range from lightweight materials, the cross-sectional analysis of the innovative design and visualization as well ...