Role of Trade on Organization Strategic Planning



Role of Trade on Organization Strategic Planning

Introduction

In the present scenario of globalization and international trade, firms have to consider several internal and external factors so that they may remain competitive. To counter these problem management of the firms have introduced strategic planning. Introducing strategic management approach helps the organization in controlling and countering the risk and uncertainties. It also helps the company to improve its performance and also make the organization competitive in the market. Strategic management model consists of mission, vision, objectives and strategy formulation in the next step (Brown 2005). Thus effective ...