The business will be related to the rehabilitation centre for the kids. The purpose of the ABC Rehabilitation Centre for kids is to providing to minors who have abnormalities in physical or mental development of medical and social, psychological, social and socio-educational assistance, provision of social adaptation to life in the community, family, learning and work. The structure of the ABC Rehabilitation Centre for kids includes the following departments:
Medical and social rehabilitation
Psychological and educational assistance
Day stay
Economics of One Unit
As the business, that is ABC Rehabilitation Centre for kids will be based on providing service to the children and parents. The salary to the staff will be paid on an hourly basis that is $ 10 per hour. Furthermore, commission will also be paid to the staff which will base on their performance and their commitment towards the job which will vary from $ 20 to $ 30. In addition, as the owner of the business, my portion in the profit of ABC Rehabilitation Centre for kids will vary from 12 % to 15 % and the remaining will reinvest in the business for growing of the business.
Sale per unit
$300
Less: Cost per unit
Salary to staff ($ 10 per hour)
$70
Less: Commission (variable cost)
$30
Total costs per unit
$100
Contribution margin per unit
$200
Evaluation of Business Idea
Personnel capacity of the ABC Rehabilitation Centre for kids includes complex rehabilitation of children and adolescents with disabilities. The business will be service centre, which will facilitate, the children with disabilities, children with health problems which consist of care record in the direction of the local doctor, a paediatrician and physician. ABC Rehabilitation Centre for kids is not possible and not very effective without the active participation of parents in this process. Therefore, the rehabilitation centre will actively develop various forms of work with the family in providing social assistance and support in overcoming difficult situations. The ABC Rehabilitation Centre for kids will help children in the following:
Strengthen their health
Overcome difficulties in communication and development
Develop their creative potential
Be better adapted to life in modern society
SWOT Analysis
Strengths
The strengths of the ABC Rehabilitation Centre for kids will be based on the following which will target the niche segment of the market:
Children under 3 years.
Children with convulsive syndrome
Children, unable to control the physiological functions
Children with a mental illness
Children who are not travelling alone do not take care of themselves because of the severity of motor disorders
Weaknesses
The weaknesses of ABC Rehabilitation Centre for kids include inexperience in the way how to run business, also the inexperience of in the field or sector of the rehabilitation centre.
Opportunities
Today, when the level of financial well-being of many people is sufficiently high, the majority of wealthy parents no longer send their children to kindergarten. Some are attracted to the care of children for personal trainers and educators, and people with smaller budgets are more likely to turn their attention to kids rehabilitation centre. The need for such centres is obvious, and it understood very many young entrepreneurs wishing to start ...