Reflection of cultural values and beliefs across Disneyland

Introduction

During my recent trip to Disneyland, I noticed that the goal of the amusement park is to blur the differences between fantasy and reality and to simplify to the extreme forms of thought in order to obtain pairs of opposition. Continuing the exploration of Disneyland and the values underlying the company, it inevitably leads to the myth of the new frontier. In fact, different experiences have shown the importance of some adaptation to local tastes and culture. For instance, when the European park opened in 1992 in France, restaurants were not serving wine. This ...