ORGANIZATIONAL BUYERS

Organizational Buyers

Organizational Buyers

Organizational buyers are commercial entities and nonprofit agencies that buy goods and services and then resell them (with or without reprocessing) to other organizations or end users. At the organizational as well as the consumer market as a rule, supply exceeds demand, and hence is a struggle for each individual consumer. Here you can buy everything at any time, and it is difficult to sell.

Therefore, manufacturers and retailers are fighting for their current and potential customers. With the growth in sales volumes, the number of buyers and sellers in markets it is necessary to study their customers ...