OPERATION MANAGMENT

Operation Managment



Introduction

This assignment is a case study of a sugar manufacture, KSL Group. This is a part from 5 years of my experiences as assistant manager in the manufacture, we aim to evaluate the operation process of distribution of a company, and provide an option to eliminate the gaps to meet company's performance expectation. After providing a new system to the manufacture, how can company react with following problem that might have occurred? We explain how the input and output of service operation is use, and analyze the operation by using a typology of the operation. In addition, we evaluate the process design in the way then what need to improve to meet the company performance expectation and what strategy to be use to meet customers' satisfaction.

Furthermore, we illustrate and explain the distribution process that is considered amendable to be effective and provide faster service. We explain how the company operates the automated system in sales department for a real-time stock list. The last part is implementation of new system, how it works and what problems might have occurred and provides the solutions to cope with the following problems that might affect the new system.

Manufacturing Operation

KSL Group transformed their materials which are the sugar canes in order to meet their customers' needs and satisfaction, by use of their machinery, facilities, staff and equipment. For transformation process, they manufacture products, sell and deliver to the customers. The output of the operation is customers who received the product and services. (See figure 1)

Figure 1 Service Operation

Figure 1 Manufacturing operation

Figure 2 Typology of Operation

KSL Group is a sugar manufacturer; their product is a mass product which they mostly supply to other business that requires sugar as their material. We analyse operational process by using A Typology of operation (see figure 2). The volume of the product is very high which is shown above in the figure as well by the line drawn on the higher side of the volume. They have very low variety of products because they produce only sugar, they have limited range of product which may not suit for some industry but most of their product can be widely used in most type of industries; food, candy, pharmaceutical and sweetening. This is also visible in the figure through the line drawn in it. Their variation of demand is medium; the amount of demand is the same all over the year, especially in food industry. As they are producers of sugar and its demand does not change and remains the same through out the year so it can be said that there is not much variation in its demand. They have low in visibility because customers can only see the products, not the operational process of the manufacturer. This is because their major customers are businesses that require sugar as their raw material.

Accessing Performance Expectation

According to company's performance expectation, sales department should provide fast and effective services when in contact with the ...