Nokia Case study

Introduction

Small home markets are no more a barrier for growth in a global economy and therefore Nokia has chance to materialize on the simultaneous globalization of technological advancements (Ferreira 514-663). In the global vision of the Company it is mentioned that the focus will be moved toward the establishing and developing markets. Nokia focuses its attention not only on the strong markets such as US, Japan, and Germany but also on the previously ignored areas such as the Eastern European and African countries. The growth in new consumer subscription in cellular technology in Eastern Europe has actually surpassed the ...