NIKE'S WEBSITE

Nike's website

Nike's website

Introduction

The discussion will elaborate on how Nike's website entertains user queries when users are in the middle of their shoe design and have questions about what to do next. The paper will also highlight how Nike's Web site helps the company strengthen its relationships with its stakeholders and how the elements of the Web site reflect Nike's target market (Nike, 2010). Furthermore, the paper will assert if Nike invites comments from visitors to its Web site and how this affects its attempt to build positive relationships with its customers. The discussion will also highlight the relevance of ...