Media's Role in Stereotypes

Commercial considerations are more important than any other factors when producing a media product at producer's view. One of the main functions of most of the media is to make profit, so a media producer has to create texts that audience will want to consume. “The quality of what is said to those audiences is another matter”.

A long time ago black women were used for house work, black men were used for manual labor, white women were kind of just there to please there men, and white men has all of the power. Gender often refers to the socially constructed categories of masculine and feminine. Society uses these biological differences to assign various social roles to each of the two genders. Such as the age-old concept that women's place are in the home while men, the providers, must work to support their wives and children. Sociobiologists in particular believe in the naturalistic fallacy, which is because of their genes males and females must act or respond in a specific manner. For example they would claim females are "cloy" and males are "aggressive". Ethnicity is a sense of belonging to a particular community whose members share common cultural traditions. Sociologists see this type of classification as the most flexible. It does not rely on biological reasons of explanation but rather points more to persons with common social backgrounds. Ethnicity, like gender and social class is essential in the shaping of social identity because whether we like to admit it or not we are greatly influenced by the people surrounding us. (Helen Bathurst Pp. 67)

In someway these factors still affect us in today's society. Over the years race/ethnicity has been a big part of how people were treated. Overall, I believe that age, gender, and race/ethnicity have a huge impact on one's life.people views on age, gender, and race/ethnicity have slightly changedMost radical feminists agree that women's oppression is the first, the most widespread, and the deepest form of human oppression. Judging by media representations: men lead the companies and the conversations, women react and follow.

Traditionally, men were direct in expressing what they wanted and on what terms; women could express themselves but were morally obligated to "be nice" about it. On television shows if a female character was aggressive or angry, the situation was diffused: these emotions were taboo, their implications too volatile and threatening. The ...