Market Model Change

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Market Model Change

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Market Model Change

Introduction

Microsoft Corporation is a big software business of the world. Microsoft produces software like the Windows operating systems, and other productivity software like MS Office. In addition, there is numerous other software of Microsoft. However, Microsoft Corporation is in the business of software alone and does not manufacture any hardware.

The market model of Microsoft is that of a monopolistic competition. In this model, there are many players in the market. They have slightly differentiated products and, therefore, do not have identical products. Accordingly, they are also able to change their prices in a given range. ...
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