LEARNING PORTFOLIO

Learning Portfolio of Creativity and Innovation: Personal and Organizational Context

Learning Portfolio of Creativity and Innovation: Personal and Organizational Context

Part I: Organizational Context

About the Company

Innovation is a never ending process in the age of globalization. Due to the intense competition the organizations operating in the multi-national market place repeatedly innovate and incorporate creativity in their product and service design processes. Innovation is mandatory to be incorporated in the organizational practices and operations as the innovation in an organization ultimately becomes a competitive advantage for the firm in the long-term. Innovation in workplace is not limited to a particular dimension as innovation is a diverse field and it can be incorporated in any context. An organization can adapt innovative practices in its operations.

Moreover, an organization can introduce innovative technology through which it designs its products and services. And organization can innovatively advertise the products under its brand umbrella. Nonetheless, an organization can purchase innovative machinery in order to refine production process. Innovation and creativity processes to be implemented in an organization are basically incepted by the leaders of organization and then adapted by the followers. Innovation is a key to success in the global market place which can provide a competitive edge to an organization.

The purpose of this paper is to enlighten and explore innovation and creativity adapted by an organization in its practices. The core objective of the paper is to analyze the innovation and creativity in organizational processes and practices; in addition, the paper also explores personal reflection in light of the learning grasped through the analysis of organizational innovation. The organization to be discussed in the paper is Ernst & Young. Ernst & Young is a UK-based company that has achieved tremendous success since its inception.

There are varieties of services offered by Ernst and Young that not only targeting the customers but also other firms or group of firms seeking offered services. The wide range of services offered by Ernst and Young include assurance, tax, transaction and advisory services that can be offered to consumers as well as the companies. There are 140 countries that have witnessed the existence of Ernst and Young; nonetheless, the target market of the organization is dispersed in different continents with 152,000 employees working in their global workplace.

Business Description

Ernst and Young is one of the largest corporate entities that provide professional and private services to customers and other firms that are a part of the target market around the globe. The existence of Ernst and Young has been acknowledged globally due to the tremendous and wide range of services including accounting, auditing, tax advisory, tax reporting and operations, technology and security risk, human capital, business risk, and transaction advisory to the target market. There are several industries around the globe that are targeted by Ernst and Young, these industries and the firms operating in the industries are the target market of the organization.

There are diverse industries targeted by the organization; nonetheless, the core importance of the organization is given to corporate groups operating in ...