General Motors is one of the premium car manufacturing companies in the world. It has introduced various vehicles that were the innovation of the company and later the concept was copied by other vehicle manufacturers. Currently there was a need for the company to revitalize its image, positioning and give the customers just what they want.
Problem in your company
The company realized that more and more consumers are becoming conscious of the need to drive cars that are environmentally friendly. The company is already working on hydrogen cars like Chevy's hydrogen. However, they are in process to make ...