HEWLETT-PACKARD, INC.

Strategic Audit Hewlett-Packard, Inc. (HP)

Strategic Audit Hewlett-Packard, Inc. (HP)

Organization mission and vision

CEO of Hewlett Packard had a vision when seeking to sustain their competitive advantage:

"Make us simpler, nimbler and quicker." CEO Hurd,

Therefore, their previous four competencies of inventing, engineering and delivering technology solutions to the highest standard, could now be added to with a fifth-quicker. Despite most organizations finding it difficult, expensive and time consuming to change their competences, this change is one of evolving rather than invention (HP executive team, 2009).

Products and brands

HP's largest impact on the stakeholder is through its products. Stakeholder impacts occur at every ...