Greed to Green

Greed to Green

David discovered himself in Boston for the annual American Institute of Architects national convention. He was not there because he was worried for the future of the natural environment, or because he amused large interest in greening up the real estate industry.

David was there because it was the early 1990's, the genuine land parcel industry was sluggish, and the business he was employed for was looking to “diversify.” The convention served up David's first and most significant “AH-HA!” instant that became pivotal in the fabric of his individual life and expert career.

As the USGBC assisted ...