FORD'S FIELD RECALL COORDINATOR

Ford's Field Recall Coordinator



Ford's Field Recall Coordinator

An Overview

In 1973, Dennis A. Gioia became Ford Motor Co. 's Field Recall Coordinator. He was responsible for operational coordination of all ongoing recall campaigns and is also responsible for monitoring the incoming information to identify developmental problems. Gioia responsibility includes viewing of files containing field reports of alleged failure of a component that had led to accidents. An archive of reports in a matter of Pintos to burn on the back injury.

Later, the existence of crash test data was released within Ford, which suggests that the paint might actually have a problem revocable. Gioia questions their actions as Recall Coordinator. Recognizes that, in the context of the times their actions were legal and, arguably, were ethical. Gioia major concern is whether they were moral. Most models of ethical decision making in organizations implicitly assume that people recognize and reflect on moral and ethical dilemma when faced with a - Gioia calls this assumption apparently fundamental questions.

Ethical Issues and Dilemmas

During the development of the Pinto, Ford and other automakers are facing increased security requirements for the Federal Government and consumer groups. Ford followed federal safety standards because the current writing. When the vehicle has developed the standard for rear impact resistance was 20 miles per hour (mph) barrier moving test. In short, the car tested was beaten by a barrier moving at 20 kilometers per hour. Test conducted with this test showed that the past Pinto, having statistically identical performance ratings than other sub-compact cars of equal weight. The parent concerned for the Pinto gas leak.

In late 1960, Ford Motor Company set out to produce a subcompact car to compete with Japanese subcompacts that were becoming increasingly popular in the United States. Ford President Lee Iacocca, set an ambitious agenda for two years for the design and initial production of the Pinto. This schedule meant that the car hit the market in 25 months instead of going through the average of 43 months in the Ford design cycle. Iacocca wanted the focus to be introduced in model year 1971 with a suggested retail price of no more than $ 2,000 and weighing less than 2,000 pounds. cost constraints and the weight is something that automotive engineers always face, and Ford engineers certainly knew how to deal with them. However, the rapid design cycle presented major challenges ...