FINANCIAL MANAGEMENT

Business Model and Financial Management Comparison

Business Model and Financial Management Comparison

Core Businesses

Google

Google is a technology company focused on providing web search and advertising. The company maintains a large index of web sites and other online content, which are freely available through its search engine. It generates revenue primarily by delivering online advertisements. Google operates in the US, the UK and a large number of other countries. The company offers a broad portfolio of web based products and services which are classified into six categories: Google.com; applications; client; Google GEO; Android and Google Mobile; Google Checkout; and Google Labs. Google is the company's core offering (Google, 2010). It includes products and services that allow users to find relevant information.

Internet Search: A vast index of websites and other online content

Advertising: Google Search AdWords AdSense program

Google Display: Videos, text, images, and other interactive ads

Google Mobile

Mobile advertising

Google Local Google Places Google Tags Google Boost

Operating systems and platforms: Android Google Chrome OS and Google Chrome Google TV Google Books

Enterprise: Google Apps (which includes Gmail, Google Docs, Google Calendar, and Google Sites, among other features) Google Search Appliance (real-time search of business applications, intranet applications, and public websites) Google Site Search (custom search engine) Google Commerce Search (for online retail enterprises) Google Checkout Google Maps Application Programming Interface Google Earth Enterprise

Microsoft

Microsoft is the world's leading supplier of computer software, specifically focusing on development, manufacturing, licensing, and support. The company operates in three primary divisions: Platforms and Services, Microsoft Business, and Entertainment and Devices. Microsoft has been extremely successful by staying continuously innovative in its products and services. Microsoft's chief competitors are in the Systems Software industry, including companies such as Apple, Oracle, and IBM. Microsoft's mission is to help people and businesses realize their full potential (Microsoft, 2010). The company's key products and services include the following.

PC operating Systems:

Windows 7 Windows Vista Windows XP Windows Media Center Windows Tablet PC Standard Windows operating systems Windows Live suite

Server and Tools Division: Windows Server operating system Microsoft SQL Server Visual Studio Silverlight System Center products Forefront Security products Biz Talk Server Microsoft Consulting Services Premier product support services

Online Services Business: Bing Microsoft adCenter/adExpert Microsoft Media Network (MMN) MSN portals and channels Atlas online tools MSN Premium Web Services

Microsoft Business Division: Microsoft Office Microsoft Project Microsoft Visio Microsoft Office SharePoint Server Microsoft Office Live FAST ESP Microsoft Exchange Server Microsoft Exchange Hosted Services Microsoft Office Communication Microsoft Dynamics ERP

Entertainment and Devices Division: Xbox 360 console and games Xbox Live Zune Mediaroom Windows Mobile software and services platform Windows Embedded device operating system Windows Automotive Microsoft Surface computing platform Mobile services

Leadership/Management Style

The leadership style at Google is mix. Leaders at Google are practicing transformational leadership provoke a conviction among employees in their beliefs and an absolute obedience to orders. In addition, they also stimulate emotional involvement on the part of the follower for the missions and a feeling that they can contribute greatly in the accomplishment ...