Project C - combination of Project Liqueur and expansion of Highland Princess2
Capital Budgeting2
Project investment measures2
Net present value (NPV)4
Internal Rate of Return (IRR)6
Payback Period7
Investment decision8
Group process report10
References14
Lochside Liquors Limited
Introduction
Lochside Liquors Limited (LLL) is a well renowned company famous for its flagship brand Highland Princess. Highland Princess is a Scotch whisky that is doing very well in the local market. The management is considering expanding the Highland Princess to other markets such as South Asia and Far East. The company also has two other projects in mind. These are development of new products - one is a whisky based liqueur similar to Drambuie, the other is a new cheaper variety of whisky made from rye. Either project would need the same amount of factory space. The factory has an access space available with it which is £50,000 square feet. This space is enough for both the projects. However, the factory space will require renovation that will cost the company £20,000.
The three project options
The details of the three projects are as follows:
Project Liqueur
The company wants to set up a liqueur plant whereby it wants to increase its product line and move from manufacturing Scotch whiskey to Liqueur.
Project Rye
The company is considering expanding into the slightly inexpensive and lower quality variety of whiskey for the price sensitive market.
Project C - combination of Project Liqueur and expansion of Highland Princess
A third project is where the company wants to combine the two projects. It wants to expand on the Highland Princess whiskey whereas at the same time invest in the Liqueur project. It wants market development for Highland Princess by taking it to new markets such as South Asia and the Far East.
It is important to note here that Lochside Liquors Limited has a capital budget limit of £400,000 and this capital budget cannot exceed under any circumstances. Moreover, the company cannot reduce the size of any of these projects. If it will take up a project, it will either take it up fully or leave it completely (Rosenbloom 2003, P. 24).
Capital Budgeting
Project investment measures
The initial investments for the three projects are given as follows:
INITIAL INVESTMENT - Project Liqueur
Investment
$185,000 - Tax Credit
$46,250
Net Investment
$138,750 + Working Cap
$45,000 + Opp. Cost
$25,000 + Other invest.
$0
Initial Investment
$208,750
INITIAL INVESTMENT - Project Rye
Investment
$320,000 - Tax Credit
$80,000
Net Investment
$240,000 + Working Cap
$45,000 + Opp. Cost
$25,000 + Other invest.
$0
Initial Investment
$310,000
INITIAL INVESTMENT - Project C
Investment
$385,000 - Tax Credit
$96,250
Net Investment
$288,750 + Working Cap
$30,000 + Opp. Cost
$0 + Other invest.
$0
Initial Investment
$318,750
It is clear from the above calculations that Lochside Liquors Limited cannot undertake any two projects simultaneously owing to capital budget constraints. Thus, Lochside Liquors Limited has evaluated the three projects on the basis of the following three criteria (Forgue 2010, p. 9).
Net Present Value (NPV)
Internal Rate of Return (IRR)
Payback period
Net present value (NPV)
Net present value is an important valuation framework in capital budgeting. It forms the basis for many decision ...