ETHICAL STUDY

Ethical study

Bribe in Pharmaceutical Industry

The paper is based on a narrative study of a case, which involves Jack, the manager of a leading pharmaceutical firm. As the case unfolds, Jack became aware of the fact that the company is involved in unethical practices. There is a budget allocated for the promotional activities, marketing the particular product to the potential clients. After investigation, Jack has found out that the clients are being bribed to publcize the drug.

The main character of the story is Jack, who is working as a senior marketing executive in this firm. Jack wants the company to ...