EASY JET

Easy Jet



Easy Jet

Introduction

Easy Jet is an airline carrier company providing scheduled services, in-flight and related services. Easy Jet was founded in 1995 by Stelios Haji-Ioannou to offer low cost scheduled airline services within Europe. The principal activity of the company and its subsidiary companies is the provision of airline services within Europe. The company operates on over 540 routes and have over 196 aircraft and operate across 30 countries. It is headquartered in Luton, the UK and employs around 7,359 people (Jones, 2007).

Background

In 1997, the company started its services between Liverpool John Lennon and Amsterdam. In the same year, the company launched easyJet.com to provide information on the airline. Easy Jet was listed on the London Stock Exchange in 2000. As part of the deal, easy Jet placed a firm order for 120 Airbus A319 aircraft for delivery from September 2003 over five years, with a further 120 Airbus A319 aircraft scheduled to be ordered by 2012.

Analysis of Easy Jet's External Environment (PESTLE)

Easy Jet operates through one business segment, the provision of a low cost airline services. Easy Jet operates a fleet consisting mainly of Airbus aircraft with some Boeings. The engines are provided by CFM and IAE and maintenance of aircraft and engines is undertaken by SRT, Virgin, Aerotron, GE, MTU, BF Goodrich and Lufthansa Technik. The major lesser of aircraft to easy jet are AWAS, BOC Aviation, GECAS, Nomura Babcock & Brown, Royal Bank of Scotland, Sumisho and Santander. The major lenders to easy jet for aircraft purchase are Alliance & Leicester, Bank of Tokyo-Mitsubishi, BNP Paribas, Calyon, HSH Nordbank, KfW, Natixis, PK AirFinance, Royal Bank of Scotland, Sumitomo Mitsui Banking Corporation and WestLB. The company's leading insurers include Global, La Reunion, AIG, Canada Life, QBE, Chubb and Houston Casualty Company Europe (Sborne, 2002).

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