CONSUMER BEHAVIOR

Model of Consumer Buying Behavior

Model of Consumer Buying Behavior

Consumer Buying Behavior Model

Consumer buying behavior is a well-recognized thought process that consumers go through every time they make a purchase. Based on psychology studies of buyers, this sequential process offers great insights to marketers that can effectively identify how their business and products can best market to consumers as they go through the various stages. The study of consumer behavior is also sometimes very complex because of the multitude of variables involved and their tendency to interact with each other and influence each other. To cope with ...