Coca Cola & Pepsi

Pepsi versus Coca Cola

Introduction

To avoid potential loss and risk, investors evaluate different companies and make their comparison so that they can make investment in most profitable and less risky company. Hence, the aim of measuring a company from each aspect is to make the entire portfolio better for future return. This paper will focus on the Pepsi versus Coca Cola, providing high-profile clients the best and potential profitable investment.

Discussion

Overview of the Pepsi

Pepsi is an American carbonated soft drink which is manufactured and produced by PepsiCo. It was founded in 1893 with name of Brad's Drink by Caleb Bradham afterwards it was renamed as Pepsi Cola in 1898 and then Pepsi in 1961.

Product / Services

The products that are offered by Pepsi comprises of products of Frito Lay, products of Tropicana, Gatorade products & Quaker products. In short, Pepsi has been offering their products in different categories such as Energy drinks, Carbonated Soft Drinks, Juices and Juices Drinks, Teas, Sports Drinks, Fountain Beverages and Water. These products have different flavors and colors and hence, Pepsi has been adding new brands in segments of cola, flavor, and non-carbonated and widen their portfolio.

Major Customers

Major customers of Pepsi are new generation which also has been tag line in their previous advertisement. Beside this, they have huge Stakeholder Engagement through which they develop new products and attracting new and energetic young generation.

Major Suppliers

The main suppliers of Pepsi are international as well as local depending on the country's cost of raw material. The major are the Glass manufacturing factories, Plastic manufacturing companies, Sugar companies, Co2 companies, metal companies for crowns and head of the bottles.

Leadership in Pepsi

Pepsi has been full of talented, efficient and strong leaders. This is due to the two reasons that are within Pepsi there is meritocracy where people get appreciated and recognized for their hard work. Beside this the culture of Pepsi which is entrepreneurial, employees can initiate their god ideas. Hence, this represents the Competency Model through which they offer opportunities to their people (PepsiCo, 2012).

Overview of the Coca Cola

Coca Cola belongs from beverage industry which is the biggest soft drink seller in United States and across the globe. Coca Cola is a carbonated soft drink manufacture which was established in 1886 by Dr. John S. Pemberton. Initially, this product was introduced as the mixture of Coca-Cola syrup with carbonated water labeled as Soda fountain beverage.

Product / Services

The products offered by Coca Cola ranges from 20 soft drinks which are both carbonated as well as noncarbonated. They also offer different product variants that are regular, low sugar and zero-added sugar. Beside this, they also manufacture 100% juices, water, juice drinks, sport drinks as well as energy drinks and lastly the cordials. Hence, they want to make those drinks which matches with tastes and lifestyles of people.

Major Customers

Coca Cola major customers are large international chains of restaurants and retailers and also the small independent businesses. The main customers that Coca Cola ...