Case Study

Effect of Mobile Wallet on E-Commerce Strategy

Case Study

Effect of Mobile Wallet on E-Commerce Strategy

Introduction

A mobile wallet is a mobile commerce platform that is based on smart phone app to manage various opportunities of payment offering potentially coupons, credit cards and a list of purchasing products. It is designed on the aim of providing a protective, secure and easy way of payment by utilizing the mobile phone technology. Google Wallet too k the initiative for it and since that, it is considered as the well known mobile wallet, but then PayPal introduced and it offering much more facilities than Google wallet ...