Business Report

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Business Report

Business Report

Business Report

INTRODUCTION

Fygas Technologies is a novel start-up company in the business field of Tracking Devices and according to some industry analysts such as ABI Research, the company will become a billion euro business in the future.

BUSINESS PROFILE

Fygas main aim is to develop and distribute successfully to the retail industry Product Navigator Devices, which will efficiently contribute to the process of shopping. For instance, customers will have the convenience of using the device-navigator within a supermarket, which will allow them to locate different departments, product categories within those departments and other particular products at less time than the traditional method. As a result, the SuperNavi will provide the shortest route to the less occupied cashier. Furthermore, after receiving the inputs of several products, it will give the sequence of departments to visit accompanied with further details upon product specifications along with advertisements from the products in cooperation. Our systems can be customized by the end user for his or her individual applications - for example, product, brand or corridor applications which will include an activated signal depending on the store's layout.

Aims and Objectives of Fygas LTD

Through SuperNavi's quality and technological advancements and convenience purposes, the possibility of success is high. Through approaching big retail stores within the local market, it would be easy to approach international chain stores at a latter stage. And since the product is best suitable for large stores, then the international market seems to be the most appropriate and consequently profitable. Considering any applied patents for our product, we are not yet in place to develop a patent as we need to consider our future business boosting. Our systems can be customized by the end user for his or her individual applications - for example, product, brand or corridor applications which will include an activated signal.

Even though the primary beneficiaries of the SuperNavi are regular buyers, they will merely be the end users of the product, instead the market will comprise of supermarkets and suppliers. Initially the launch of the SuperNavi is envisioned to take place in the local market with the prospective of expanding to the international market. On a more specific scale, the target market

for the product is the supermarkets and channel sales to original equipment manufacturers (OEMs) like big retail shops. Also, another part of our customer segmentation will be the companies that have products in supermarkets and will be offered packages in order to have their products included in SuperNavi's software and advertising scheme. Due to the advancements of technological systems and their reduced costs, and the busy lifestyle of the individuals of the 21st century, we estimate a respectful demand at the beginning at least for SuperNavi, followed by a greater demand in the following years.

BUSINESS STRUCTURE:

Management Team

The founders of Fygas will cooperate as the management team running the company. The founder's previously relationship and diversified backgrounds compound a perfect synergy promising an excellent result. Mr. Christos Evripidou will be the Operations Manager, Mr. Andreas Pampakas the Financial Manager, ...
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