Business Intelligence

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BUSINESS INTELLIGENCE

Lessons to be learned from the Clinic and Resort cases about creating, implementing, and using business intelligence

Lessons to be learned from the Clinic and Resort cases about creating, implementing, and using business intelligence

Introduction

Business intelligence is the concrete term used for the efficient corporate data management and decision making solutions by the policy makers that mitigate the understanding of the current functioning, and anticipates the actions for control of the organization's information and functions. The tools for the Business intelligence gets based on the operation of an information system, which gets formulated through extraction of information from various production data, information about the company and its environmental economic data (Electrosmart Ltd, 2011).

Organizations who want to go through the change strategy in any department prefer the formulization of the plan on the basis of business intelligence. There are vast varieties of advantages to the implementation of business intelligence implementing in the organization. The Bi strategy, plan, practices, and performances are all interlinked. Marshfield clinics followed the steps of technical innovation from the beginning of the organizational development.

Marshfield realized that they needed to change the technology for better delivery of services as they are encountering various problems in training and time consumptions. They implemented SAP Business Objects solutions and its sub-solutions, which increased their productivity and decreased their cost. Similarly, considering the case of Exclusive Resorts LLC, Microsoft Dynamics got integrated within the system for the generation of rapid ROI's and the enhancement for the quality of the services. This was possible through the proper understanding and integration of the system within the servicing function of the company.

Case Analysis - Exclusive Resorts, LLC

Exclusive Resorts - LLC has the aim to provide the best possible resort services to its quality members. Initially they used Oracle business applications, but they required addition resources for proper provision of services. They aimed to reduce the cost structure of operations as well as increase the quality of service (Microsoft Inc, 2011).

Creation of need

Since, the posh resorts operate in more than 350 cities around the world and cater 3300 guest and members, therefore; they developed a need to find and implement the system that could meet their needs and simultaneously reduce the cost box of organization. They needed a solution with a good integrative capability and flexibility. This would improve their functions and efficiency will also increase their competitive advantage.

Research and Analysis on Need

The IT head of the organization researched far ahead for developing a solution for ERP system. He participated in the CIO Summit at Microsoft headquarters, attended a Microsoft Dynamics Convergence event and gained the entire insight about the level of commitment that it offered to the organization needs of new and complete ERP system.

Implementation of need

Although, Livingston and Mullins were working for the new ERP system for the resort, but then Microsoft Dynamics AX structured the most flexible solution as per the need of the Resort. It got reviewed far better than the other ERP systems and the fragility of system implementation got reduced, ...
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