Sales of bottled water in the United States have increased dramatically since the 1980s. This increase is largely due to an effective advertising campaign that directly appeals to fitness-conscious Americans looking for healthy alternatives to tap water. These campaigns emphasize the purity of bottled water through advertisements and packaging labels featuring impressive glaciers and flowing mountain springs. Bottled water consumption has skyrocketed over the past several years. In 2007, some 200 billion liters of bottled water were sold worldwide, and Americans took the biggest gulp: 33 billion liters a year, an average of 110 liters per person. That amount has grown 70% since 2001, and bottled water has now surpassed milk and beer in sales. In order to verify the ethical issues regarding bottled drinking water is studied.
Table of Contents
CHAPTER ONE: INTRODUCTION5
Introduction5
Context Of Study5
Significance Of The Study6
Effects Of Bottled Water7
Environmental Effects7
Energy Use In Manufacturing, Storage And Transport8
Local Effects On Water Resources9
Solid Waste Generation10
Economic Effects10
Health Effects11
Bottled Water Controversy12
Research Aim12
CHAPTER TWO: LITERATURE REVIEW13
Different Varieties13
Federal Regulations14
High Standards14
Bottled vs. Tap18
Surging Sales20
To Filter or Not to Filter?20
CHAPTER 3: RESEARCH METHODOLOGY26
Methodology26
Research Design26
Approach27
Strategy29
Data Collection Method30
Interview31
CHAPTER FOUR: DISCUSSION33
How to increase your water consumption ?33
Summary of Results of NRDC Testing34
NRDC testing: the good news34
NRDC testing: the bad news35
Other Surveys of U.S. Bottled Water Quality45
Potential for Disease from Bottled Water46
Bottled Water and Vulnerable Populations47
Bottled Water Storage and Growth of Microorganisms48
Conclusions Regarding Bottled Water Contaminants49
Cautions To Consider49
Water Purification & Water Filtration Systems50
Water Filters50
Metaphysical Considerations51
CHAPTER FIVE: CONCLUSION AND RECOMMENDATION53
Future Research54
REFERENCES59
Chapter One: Introduction
Introduction
In America and certain other countries, many consumers believe that natural mineral waters have medicinal properties or offer other health benefits. Such waters are typically of high mineral content and, in some cases, significantly above the concentrations normally accepted in drinking-water. Such waters have a long tradition of use and are often accepted on the basis that they are considered foods rather than drinking-water per se.
On the other hand, in some countries, bottled waters with very low mineral content, such as distilled or demineralised waters, may be offered for sale. While a large number of people have traditionally consumed rainwater which is similarly low in minerals without apparent adverse health effects, WHO has no scientific information on the benefits or hazards of regularly consuming these types of bottled waters.
Context Of Study
Bottled water is drinking water packaged in bottles for individual consumption and retail sale. The water can be glacial water, spring water, purified water. Many countries, particularly developed countries, regulate the quality of bottled water through government standards, typically used to ensure that water quality is safe and labels accurately reflect bottle contents. In many developing countries, however, such standards are variable and are often less stringent than those of developed nations.
Significance Of The Study
In the United States, specific definitions and meanings ("standards of identity") apply to the most common types of bottled water. Bottled water manufacturers must ensure that their products meet the FDA established standard of identity for bottled water products.
Reusing plastic water bottles could be potentially harmful because bacteria builds up in the ...