The Procter and Gamble Company (P&G) and with its subsidiaries is the leading manufacturer of Health and Well Being, Beauty, and House Care products of the world. Including in the company's set of products which are considered to be the strongest and the largest portfolios of its products who are trusted and well-known includes the Tide, the Pampers, the Always, Ariel, Bounty, Pantene, Folgers, Pringles, Downy, Charmin, lams, Crest, Actonel, and Olay and many others. It has also global operations of 80 countries in the entire world (P&G, 2008). The company has objectives of stretching, speed, and innovation as trying the highest possible performance for all the opportunities of the company.
The other objective is the innovation towards identifying the toughest performance of the product and its standards in the whole world. These standard can therefore meet and the exceed those in the entire world. Part of the company's objective as well is the speed of the P&G's products to the global marketplace to be faster compare to the other competitors. The company is considered to be the leading and the top company which has the market price of 203.11B and has the P/E of 19.97, compare to its competitors as the Colgate - Palmolive Co., Kimberly Clark and many others (Yahoo Finance, 2008).
Strategic and Financial Position of P&G For the past seven (7) years, P&G had grown so fast of about $39 billion to about $76 billion. This is due to the double numbers of the brands which has been generated from the $1 billion and more for the yearly sales and make it multiplied by four of the number of the brands. The company also made a report of having a net earnings of $10.3 billion in the fiscal year of which had been ended in the June 30, 2007 and made an increase of 19 percent in comparison to the $8.68 billion in the 2006. The net sales of the company also recorded to be of $76.5 billion for the 2007 and made it an increase of 12 percent from the previous year. In connection to the company's initiative of optimization of the resources so that it can fit the growth of the global business and in order to accelerate the continuous growth and development of the company, it made a decision to operate with the aide of the Global Business Units (GBU's). The company also has many strategies so that further development can be achieved. The strategies of the company towards pursuing its vision and objectives of striving to be the best and on top on all of the areas which can given importance on the company, and to perform rigorously both internal and external (Procter and Gamble Sustainability Report, 2007).
Attaining the company's objectives is vital in every industry as of Procter and Gamble to stay competitive in the changing phase of business, it is then necessary to have to improve its products and its services. In relation to this, the management ...