Over a five-year period, AT&T Consumer Services experienced radical structural change, in preparation for US deregulation of the telecommunications and information services markets in 1996, and afterwards. This had far-reaching internal impacts, including waves of downsizing, growth and further restructuring. Continuing success in the 23,000-employee business rests on being able to differentiate itself through high-performance competitiveness and people effectiveness. To do so has required a transformation of human resource management from a linear, subject-matter and product-orientated function to a process-driven business solutions service. Strategic HR processes are integrated with business planning within a continuous performance-improvement ...