ASSIGNMENT

Assignement



Pricing:

Query about pricing and the strategies

The pricing strategy of playstation3 is skimming pricing. As highly anticipated product (playstation3) launched with a high price to give prestige and in turn could slow the initial application until the product has enough production line.

The penetration pricing strategy is adopted to cut down the sales of playstation3. In the penetration strategy, Xbox is seeking ways to introduce a new product in a market that ignores the characteristics of the new offer. Thus, concentrated efforts are required to reduce prices as much as possible, to avoid that they become brakes for purchase. This idea of ??selling at the lowest price is determined by competition and what consumers regard to this product. This strategy is often applied as there is evidence of a strong potential market, and the crowd of competitors is remarkable. (Dev, 2005)

Again Wii adopted penetration pricing strategy for capturing the students mainly. The pricing policy is a set of decisions and actions undertaken to identify the structure and level of pricing goods and / or Services offered at (x) Customer (s) acquired or to be conquered.

Product:

Query about core, format, and tangible

PlayStation 3, was released on home consoles. The company released a game that PlayStation 2 has been developed as next-generation aircraft. Sony , Panasonic jointly developed with and optical standard, Blu-ray Disc is a high quality interface to perform data transfer HDMI adoption, 1920 × 1080 high definition resolution and corresponding to the global high definition Television broadcasting of which occurred due to migration in the form of evolution. They also play a role in brain PlayStation 3 Engine Broadband Cell was able to handle it very fast and highly parallel to handle multiple processes.

The Xbox of Microsoft is a video game console released in the U.S. on 15 November 2001. Microsoft did with her ??first steps in this highly competitive, having collaborated with Sega to bring Windows CE for Dreamcast. A major difference with a PC is not an Xbox originally run as programs from one medium to the proprietary Microsoft. This format is only readable by the reader DVD of the Xbox. Note that this limitation has been exceeded by a student of MIT , who explained the principle as part of a publication. Microsoft has repeatedly delayed the design of the console, which was revealed at the end of 1999 following interviews of Microsoft CEO Bill ...