ASSIGNMENT

Assignment



The influence of market orientation on E-business innovation and performance: The role of the top management team

The nature of accounting information Reliability: inferences from archival and Experimental research

Influence of market orientation on E-business innovation and performance

In all industries, companies have adopted e-business initiatives better manage their internal business processes as their interface with the environment. Adoption intensity and performance the results are proposed and empirical test data collection leaders of four technology-intensive Industries.

The implementation of a framework that captures the intensity E-business adoption of four Business Process related fields, the authors suggest that the antecedents and performance results of the adoption of electronic commerce in the best studied context of specific processes. During communication and internal administration aspects the impact of electronic commerce in a positive performance results, the most notable activities in relation to order taking and e-procurement is not.

The analysis of the relationship between entrepreneurial orientation, market orientation market and performance-focused companies do the interest of researchers in the last the relationship between each of these orientation and business performance is well documented in the two bodies of the literature structure. However, and despite some authors suggest that companies to combine both orientations obtained sustainable competitive advantage over in turbulent environments. (Sawhney, 2002, 313)

The nature of accounting information Reliability

In this work the author to discuss ideas about the reliability of accounting information from empirical Accounting Research. Reliability is a key contributor to the usefulness of accounting Information. Our main goal is the development of standards and preparers, auditors, users, Regulators and academics, to better understand results of academic research on the nature of accounting Information on reliability. This understanding has the potential of legislative bodies in the creation of financial support Reporting standards to improve the reliability of accounting information, and therefore help preparers and financial statements.

Authors use the framework to isolate the level of reliability accounting information corresponding to the basic economic structure, the determination of future cash flows to the company.

Authors use the information in the accounting system to determine the source of defects Reliability.

Our archive is used to structure and experimental scientific review Research and highlight the reliability of accounting information is important.

Research approach and data collection techniques used

In role of management, market orientation has been treated as a way to operationalize the marketing concept. The concept of market orientation emerged as a necessary for measuring marketing concept, which represents a philosophy of negotiating services, and that in itself is an abstract concept unobservable directly. (Slater, 1994, 46)

First a primary and direct source of data is used. In which direct interaction with the proposed audience was done. The primary type external investigation used here is related to asking the customers and suppliers about the service they are providing, or as elaborate as surveys carried out by professional research agencies markets. Fundamentally, this type of research involves telephone surveys or in the streets, questionnaires by mail and e-mail, experiment, study panels, behavioral observation, analysis of the trash, ...