ANALYSIS ON HOTEL

Analysis on Hotel - ESSAY

[Writer's initials]

Table of Content

Introduction of the Company2

Challenges4

Training Needs Analysis5

The Staff8

Leader Management Style9

Strategic Management Issues10

Training10

Factors related to Risk in hotel housekeeping11 RMI Risk Factor Deduction Techniques12

RMI Risk Reduction by Rotational Technique13

How enlargement and job enhancement can lessen the RMI risk?13

Practices That Can Reduce the Risk for RMI13

Hotel Analysis

Introduction of the Company

The Hilton Hotels Corporation, one of the leading international companies in the hospitality industry started with a humble beginning in 1919, when Conrad Hilton bought the first of what would later become an international chain of hotels and resorts, revered by competition and valued by customers, for the high quality of hospitality and leisure services provided as well as original hotel and travel concepts presented.

With an international portfolio of 9 hotel brands that extends to up to 79 different countries worldwide, the Hilton hotel corporation has more than 3,400 hotels spanning the globe and approximately 22 million guests across all nine brands owned by Hilton.

The goal Hilton aspires to achieve however is to be the first choice of guests, team members and owners alike, the paramount global hospitality company, which is reflected solidly within the company's core values which are the drive of the corporation's team members.

H HOSPITALITY

I INTEGRITY

L LEADERSHIP

T TEAMWORK

O OWNERSHIP

N NOW (Hilton worldwide, 2009)

Through creating exceptional guest experiences, Hilton was able to ensure that each customer is made to feel valued.

Hilton over a period of time has built a global brand value. The brand value of Hilton can be said to be the best in the lodging industry. The portfolio of brands that Hilton offers is varied, right from value hotels to high end hotels. They have a diversified brand offering for various segments of the guests. The brand portfolio consists of the following hotels and resorts:

1. Waldorf Astoria Hotels and Resorts

2. Conrad Hotels and Resorts

3. Hilton Hotels and Resorts

4. Double Tree by Hilton

5. Embassy Suites

6. Hilton Garden Inn

7. Hampton

8. Homewood Suites by Hilton

9. Home2 Suites by Hilton

10. Hilton Grand Vacations

To maintain and enhance their brand value in the lodging industry Hilton uses various methods, which in turn also add to their competitive advantage:

1. Hilton Honours - An award winning guest loyalty program.

2. Hilton Worldwide Sales - A professional team responsible to maintain and build customer relationship in addition to meeting their demand.

3. Hilton's Reservation and Customer Care - Team of customer Care Executives providing 24/7 multi-language customer support functions.

4. Global Online Services - Services reaching guests all around the world through latest technology, on their mobiles, laptops and desktops.

5. Revenue Management Consolidated Centre - Team to enhance the market share through price optimization, channel and inventory management.

6. Information Technology - The very basis of Hilton's competitive and performance management is through Hilton's involvement in technology.

7. Hilton's Supply Chain - Hilton's team responsible for securing the best quality and prices products with fastest delivery system.

Thus, we can say that Hilton has worked its way to the top in the lodging industry and is performing its best to thrive at the ...