The attraction of global tourists to Florida

A Case Study of Miami

By

TABLE OF CONTENTS

ACKNOWLEDGEMENTS4

ABSTRACT5

Keywords5

Background6

Rationale6

Target Audience7

Research Question7

Aims and Objectives7

Locus and Focus8

Statistics9

Historic Economic Impact10

Tourism Motivation16

Sustainable tourism16

Steps for Sustainable Development18

Tourism Planning20

Stakeholders21

Cultural Tourism21

CONCEPTUAL FRAMEWORK26

Evolution of Typology26

Tourist Typologies27

Demand typologies28

Supply typologies29

Tourist Attractions30

METHODOLOGY32

Justification for qualitative research32

Data collection32

Questionnaires34

Additional Online searches35

Research Location and Target Groups35

Case study location35

Survey method35

Interview schedule36

Face To Face Interviews36

Telephone Interview36

Data Analysis37

Limitations38

Conclusion38

LIMITATIONS40

Objective 141

Objective 241

Objective 342

Objective 442

Objective 543

RESULTS FINDINGS IN RELATION TO YOUR LITERATURE REVIEW44

History: Tourism in Florida44

SWOT Analysis45

CONCLUSION57

REFERENCES58

APPENDICES61

APPENDIX 161

Tourism web survey61

APPENDIX 264

APPENDIX 367

APPENDIX 473

ACKNOWLEDGEMENTS

I would take this opportunity to thank my research supervisor, family and friends for their support and guidance without which this research would not have been possible

ABSTRACT

In this study, the subject chosen for research is the subject of tourism and the case study taken was Miami. He went to Florida himself to conduct the research. The world famous South Beach is the home of wonderful shopping, fine restaurants, clubs fashion and scenes of many films and television series. Walk along the Ocean Drive and sample all kinds kitchen you can imagine. Look closely at the Art Deco architecture walking in their neighborhoods. Visit the Vizcaya Museum and Gardens, a Renaissance-style villa built in 1916. Bayside Market Place offers entertainment outdoor and unique shops. This research has been done extensively. Through this research five basic objectives were achieved which are mentioned in aims and objectives section. The method used in this research is mixed methodology. The results have been discussed in depth. In this research, the basic motivations for travel, the tourism typologies and other forms of tourism are discussed in depth. In this research, it was found out that people mostly go to Florida and Miami for recreational purpose and they consider Miami as an ideal tourist destination. One of the major attractions for tourists in Florida is Walt Disney in Orlando.

INTRODUCTION

Background

The action of traveling had its beginning from prehistoric times when man moved in search of food, better weather and to avoid hazards in order survive. Over time, people have become sedentary and motivation for travel was to trade through the exchange of goods. Florida is also referred as the Sunshine State and is distinguished because of its beauty, refreshing climate and is the considered as the best place for rest, rejuvenation and retirement. (MacReady 2007:369)

It is recognized as the second largest orange producer in the world and the number one place for the growth of grapefruits. Florida is a destination that provides numerous types of tourism such as Theme Park Tourism, Eco Tourism, Conference Tourism, Medical Tourism, Educational Tourism, Shopping Tourism, Yachting Tourism, Boat Tourism, Golf Tourism, Business Tourism, Cultural Tourism, Heritage Tourism, Food Tourism and Cruise Tourism. A magnetic “pulling power” on individuals to attractions has been in existence since ancient times. The contribution of this magnetism has been the tourist's curiosity and desires and also the attraction's layout, evolution and operation. However Leiper (1990) debated that tourist are pushed by their own motivation towards the places and/or events where they expect their needs will be ...