Business Plan for Fine Maid

TABLE OF CONTENTS

Introduction3

Logo4

Executive Summary4

PEST Analysis of Industry5

Political Factors5

Economic Factors6

Social Factors6

Technological Factors6

SWOT7

Strength7

Weakness7

Opportunity7

Threat7

Market Research8

Forecasted Human Resource Plan8

Forecasted Marketing Plan9

Measuring Forecasted Marketing Plan9

Forecasting Financial Details11

Forecasting Minimum Start up Equipment11

Forecasted Financials12

Forecasted Business Set up12

For setting up the business, it is important to Forecasted Profit and Loss Statement12

Forecasted Profit and Loss Statement13

Forecasted Cash Flow13

Projected Resource Requirement13

Forecasted Break-Even Analysis14

References15

Business Plan for Fine Maid

Introduction

The business plan is of utmost importance for the newly established businesses. The “Fine Maid” is a domestic services providing company that is planned to be established in Sunderland. The paper has provided a business plan for this company including the logo, PEST, SWOT, Market research, Operational, HR and marketing plan along with the details related to the financial resources including cash flows, profit and loss and the break even analysis. The business plan has been designed in order to provide important analysis before starting the company. The business plan will thus provide important insights with respect to the company and its start up business (Grubb, 1992).

The name of the company would be Fine Maid that would be operating in the domestic services industry providing range of domestic facilities to its customers all over the Sunderland. The target market of the company will be Sunderland and its surrounding area. An in depth analysis and research of the market trends in Sunderland will provide the company important indicators as to how and what equipments should be acquired for operating the business. As people are engaged in professional activities and busy in making their careers, the company has therefore decided to work in posh area of Sunderland due to the increasing demand for domestic services in it. The location of the company has also been selected after searching for the job status of the people living in Sunderland. People here in Sunderland are mostly engaged in working thus there is a need for proper house mates that could look after their home and make it easy for them to tackle the everyday schedule at home (Griffiths, 1996).

Projected Logo

The logo of the company is considered to be an important factor representing the core values of the company by identifying some of the key expertise the enterprise offering.

Fine Maid, being a newly established company in the market will present its logo in green color with the picture of maids on it. The logo designed for the company will be based on the concept of presenting healthy life style to the customers that will be availing domestic services from the company. The green color will show the healthy environment that is considered to be the main aim of the company to provide its customers with. The picture of maids on the logo will show that the company is keen to provide every possible domestic service through its customers. Moreover, it makes the customers able to understand that the company will be providing them with the best possible services available in the market in the respective field (Frye & Karen, ...