THE MCDONALDIZATION OF SOCIETY

The McDonaldization of Society 6 by George Ritzer

[Name of the Institute]

The McDonaldization of Society 6 by George Ritzer

Introduction

In this book, the author names the four pillars on which capitalism depends. The author focuses on one such study for which it is based on the chain of fast food restaurants "McDonald." Their study can be extended to the whole society. This phenomenon is more intense in the United States because it is the country in which the free market economy and capitalism are more developed (Ritzer, 2010). These pillars are the effectiveness, the calculation, the prediction, and control. Besides ...