TECHNOLOGY FOR SAINSBURY

Role of Technology for Sainsbury

Role of Technology for Sainsbury

Critically evaluate the impact of technological change on Sainsbury.

Technology plays a vital role for the continuous progress of Sainsbury, and so does the technological change. With the use of advanced information, communication and green technologies, Sainsbury has been able to attract and retain a large circle of loyal customers. With the help of internet and e-commerce technologies, the company offers the facilities of online shopping and home delivery to nearly 90% of UK's population. Sainsbury utilizes the new technologies to support its marketing strategies significantly; online and telephonic order placements have ...