Fictional Products

Fictional Products

The Non-Fossil Fuel Concept Car Marketing Scheme

Description

I recently written some proposals I believe an automotive company should take up and used their full potential. The proposals are entitled initially “The Non-Fossil Fuel Concept Car Proposals”, and basically outlines how I have come up with a scheme will should and could enable a Car company to finance the research and development of a mass produced non-fossil fuel car. 

Basically in brief what I am proposing is that a Car company, set out to produce a mass produced non-fossil fuel, and with my proposals the initial need for financing of the research and development of the Concept car would be taken care of. I would propose that the said car company widely advertises the fact that it is going to produce a mass produced non-fossil fuel car, which will be ready in 3 years time. What the car company would then do is give the car buying public the chance to put down a 10% deposit (i.e.£1000) for the privilege of owning one the world first mass produced non-fossil fuel concept cars. The public could make down payments via the Internet or at the car companies forecourts. I would estimate that if the project was marketed right that at least 1 in 100000 of the world population would want to put down a deposit for the concept car, thus raising in excess of £600,000,000.00 for the research and development of the world first non-fossil fuel concept car. Race engineers Lola USA have revealed their design proposal for the next IZOD IndyCar race vehicle.  The Lola B12/00 and B12/01 are that company's concepts to replace the outgoing Dallara racecar.

The current Dallara chassis will have been in use for nine years once it is retired after the 2011 season.  Current costs are about $400,000 per car, but IRL race officials want their new car to have a much lower pricetag to give teams the opportunity to focus attentions elsewhere.

Lola does not specify how expensive their racecar will be, but in a press release they say that "safety, efficiency, styling and affordability" are their priorities.  At the same time, Lola says they want their cars to be capable of battling in close, with many "wheel to wheel duels" to give the fans something interesting to watch.

By using two different styles, Lola designers believe races will be more visually appealing.  They say that the two models will feature the same performance specs, aerodynamics and ride height.  Upper-surface styles will also be swappable.

They are numerous reasons why the world market wants a mass produced non-fossil fuel car, which include environmental reasons, ethical reasons and probably just as important financial reasons. These reasons are outlined in depth in my proposals, plus other innovative ways to make this marketing scheme for a mass produced non-fossil fuel car work. I have outlined how Internet customers could have a input as to design of the concept car, choosing the most popular aspects of current car design they ...