CSR ARGUMENT

CSR Argument

Introduction

The world of marketing and management of any organization, regardless of its size evolved through many stages and finally came to the era of relationship, infect a careful relationship with not only the target market but also with the stakeholders, who are indirectly associated with the organization and its activities. The persuasive power of a brand is one of the main reasons that turn a product or an organization into a brand. Furthermore, we can say that the best persuasion of today's conscious customer is through the smart use of CSR for the betterment of the society as a ...